Our Story

Epsilon Ads is a senior-led retail media agency built by operators who have spent years inside both brands and traditional agencies.

Every account is managed exclusively by senior experts - no juniors, no handoffs, and no learning on your budget. The strategies we deploy are proven, tested at scale, and rooted in real-world execution.
 

Before launching Epsilon Ads, we worked across agency environments and saw firsthand how the traditional model often fails brands. Many agencies charge a fixed management fee and take a percentage of ad spend, creating a clear misalignment. The more you spend, the more they earn - regardless of whether that spend is driving meaningful growth.
 

We built Epsilon Ads to challenge that model.

Instead of pushing brands to spend more for the sake of spend, we introduced a new approach.
- We take a symbolic percentage of your growth, not your ad budget.
- We evaluate when increased spend truly makes sense, when to hold, and when to optimize for efficiency.

Our incentives are fully aligned with yours - because we only win when you grow.
 

This structure ensures disciplined decision-making, transparent strategy, and a true partnership. It’s in our best interest, and yours, to build sustainable growth, protect profitability, and scale the right way.